Website Design – What Makes It So Good?
Whenever you work on a new website for a business no matter what its size is, it is very important to know that a good website is what will keep them from coming back. However, what makes it good will still vary on individual preferences. To give you an example, some make it usable while others are giving more emphasis on its appearance. If you can meet all the criteria for what is deemed to be imperative in website design, then you can expect yours to be great.
Number 1. Appearance – one sure fire way to turn away people is by making your website to look too flashy or dull. As a matter of fact, the best website design is achieved by being able to strike a balance between a site that looks too fancy and boring.
If you wish to draw in emotional attachment from people in your site, then learn how to use colors effectively as it can significantly improve their willingness to make transactions on your page. The psychology of colors is proven to work and is widely used by professional website designers to be able to manipulate message to its visitors whether you believe it or not. As for the design, it shouldn’t look too complicated or confusing rather, it ought to resemble the business and at the same time, to what services and/or products you’re offering.
Number 2. Website purpose – before you begin on website development, it is essential to set your objectives first and ask yourself on how you want visitors to benefit from your page. The website’s content must be kept updated regularly and mind you as it’s very easy to tell whether or not a website has been updated. This will reflect negatively on the business as the homepage works like a resume. You want the content of your site as well to reflect the main objective and to what it is that you’re trying to do.
Number 3. Usability – because of the reason that the internet is providing great amount of information, it is fairly difficult to grasp other people’s interest and attention and make them stay on your site for long. For any website visitor, among the biggest turn offs is poor visibility. This is exactly the reason on why there are countless of web designer and developers who make sure that the site they’re working on is navigable and user friendly.
As you talk to a web developer regarding the design of your website, they are going to tell you that it mustn’t take more than 4 clicks before reaching the section they want from your site. Instead, professional guarantee that they apply the general rule of reaching to designated sections in no more than 2 clicks.